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Build Your Online Brand NOW

Many people are looking to build their online brand & business these days. While some people believe building their online brand is just increasing their social media following, it goes way beyond that. Today, I dissect the essential aspects any entrepreneur or individual should do to build their brand and business with online expert Vito LaFata. Vito is someone I’ve known for 10+ years. There is no one I know that has invested more in their personal and business growth than Vito. And for that, you will greatly prosper today.

In today’s episode, you will learn:

  1. The ONE thing that’s most important to be successful online today.
  2. The five phases of building your online brand & business.
  3. Why social media alone will not build a long-term sustainable business model.
  4. What’s working in social media and what’s not.
  5. How Vito went from a burnt-out brick & mortar business owner to potentiating his vision of owning a vineyard and leading retreats to help people discover, create, and live their deepest purpose. 
  6. How do you build an online business if you don’t have a lot of money or a big following yet?
  7. Why having a strong online presence will ultimately allow you to create more success and scale more impact.

There is tremendous value in this episode for anyone looking to amplify their personal or corporate brand and who wants to create more impact. At the end of the episode, Vito has a special offer just for our IMPACT Show guests for an exclusive opportunity to join Vito, his wife, and business partner Anna Renderer, and yours truly on a live call next week.

Enjoy the show, and please share your ONE takeaway over on your social media.

Be sure to tag me on IG/Twitter so that I can return the love: 
@ToddDurkin @vitoglafata @thevisionaryplanner
Facebook:  @ToddDurkinFQ10 

More on the episode:

1:33 – Meet my friend Vito La Fata

7:58 – 2008 on the verge of bankruptcy
105K in debt, not paying myself, and had to sell my house

10:40 – Lillie Pad Moments
The calling is what’s greater than keeping me here! How can I diversify and get some breathing room? Selling my business and jumping in the online world full-time.

16:25 – What life looks like now for Vito La Fata

21:40 – The Visionary Planner – 5 step process to build an online business and brand

  1. Design your signature system to deliver a clear outcome
  2. Launch focus group style
  3. Automate your signature system 
  4. Leverage your signature system – provides multiple revenue streams
  5. Scale media and team

31:57 – Rapid Fire Questions

  • The smartest thing you’ve done in your online business?
  • What if you don’t have the money?
  • Biggest Mistakes you’ve made?                                                                                                                                                                                                                 

37:57 – 2 Minute drill – Online lessons from Vito La Fata

  • Giants or Patriots?
  • What should someone be doing right now to transition online?
  • If Vito La Fata was to do it all over again, what would he do differently?
  • What are the mindset beliefs the new person building an online business should have?

40:24 – The one thing you must do to thrive again – 7 Figures of wisdom from Vito La Fata

43:44 – A Special Offer from Vito La Fata

About Vito La Fata:

Vito La Fata, a former personal trainer, studio owner, turned online entrepreneur mentors, coaches, and service providers on transforming their expertise into an online business and personal brand. He believes your business should be structured to be a vehicle of independence (not a job) so you can create time, location, and financial freedom with security in your life. Vito is the co-creator of The Visionary Planner, Vision In the Vineyards, and has built multiple 6 and 7 figure online brands over the last ten years. But he’s most proud of the fact that he did all of it so he could be the best dad and husband he could

As an internationally recognized speaker and writer, Vito has contributed to IDEA WORLD, IDEA PTI, IHRSA, MindBody BOLD, Australian Fitness Health Expo, and Canfitpro. He is the co-founder of The Visionary Planner, and Co-Creator of Vision In the Vineyard, and Creator of the Hard Chargers United.  

Follow Vito:  www.thevisionaryplanner.com, www.vitolafata.com, www.visioninthevineyards.com. 

Are you a Trainer, Coach, or Fitness Business Owner seeking to make a more significant IMPACT? If so, I invite you to join the Todd Durkin Mastermind Program.

My Mastermind Program is for those seeking “best in class” content & coaching in personal development, leadership, business, marketing & coaching.

Exclusively for my podcast listeners, and for a limited time, you can receive a FREE fitness business assessment and a complimentary (60 min) coaching call.

Simply visit https://todddurkinmastermind.com/free-vna-coaching-call.

FREE ‘GET ONLINE’ WORKSHOP ANNOUNCEMENT! 

“MONETIZE YOUR MESSAGE”
MAP OUT THE “4 ELEMENTS”  THAT TURN YOUR EXPERT KNOWLEDGE INTO A PROFITABLE ONLINE OFFER & BUSINESS!

I invite you to join Anna, Vito, and myself for a special 1-Day Virtual Workshop. If you’re truly serious about building an online business (not just an online service or one on one coaching), then you don’t want to miss out on this deep dive training led by Vito, Anna, and myself as a special guest!

The Free 4 Hour workshop will be hosted inside their Online Business Success Secrets Group, Saturday, Sept 26th. Request to be added here and join us LIVE to get your questions answered and have a chance to win prizes! https://www.thevisionaryplanner.com/free-group-signup 

Let them know TD sent you 🙂

If you enjoy the Todd Durkin IMPACT Show, can you please do a few things:

  1. Give us a 5-star rating on iTunes.
  2. Provide a great review of what you love about the show.
  3. Please SHARE the episode on your Social Media or in a newsletter.

For more information on Todd’s new book, GET YOUR MIND RIGHT, go to:www.todddurkin.com/getyourmindright.

We LOVE your questions for the podcast!!

To ask Todd a question for the podcast, please go to www.todddurkin.com/podcast and ask anything on your mind!

Follow Todd…

→ Instagram & Twitter: @ToddDurkin
→ Youtube: https://www.youtube.com/user/ToddDurkinFQ10
→ FB: @ToddDurkinFQ10

→ If you are a fitness pro or trainer and want to be coached by Todd, visit https://todddurkinmastermind.com/. 

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I’m blessed and honored to call Todd Durkin one of my best friends as well as a mentor and coach. He’s someone who has impacted me in the greatest areas of my life and I can promise you this: Todd Durkin will get your mind right however you work with him.

Drew Brees

NFL SUPER BOWL XLIV CHAMPION & MVP, 20 NFL SEASONS, 13 PRO BOWL SELECTIONS

Todd has been a huge blessing to our church, ministry, family, and me personally. Not only has he trained me and become a close friend, but he’s spoken at our church many times. If you are looking for someone to deliver some serious IMPACT, Todd will be a blessing to anyone in the room.

Dr. David Jeremiah

Senior Pastor, Shadow Mountain Church & Turning Point Ministries

Working with Todd has been the best decision I have made in my pro career. The energy, focus, mentorship and elite training has brought me to new heights year after year.

Brett Rypien

NFL Quarterback

“Get your mind right!” boomed over the speakers and the session took off like a rocket. After three long years, the Hand & Stone franchise community was gathering for our International Conference in San Antonio, TX. Our community had endured nearly three years of constant change, and we gathered to celebrate- both the rich history of the organization and the bold, new paths we were planning to walk in the future. In that space, Todd Durkin was the perfect choice to keynote our general session. The 800+ attendees were challenged, motivated, and most importantly inspired by TD’s incredibly dynamic session. Equal parts vision and actionable framework, Todd’s talk was one of the highlights of the conference, and our community left with a renewed purpose to become the very best of themselves.

John Teza

President & CEO, Hand and Stone Franchise Corp.

I have known Todd since 2012 when I read his ‘IMPACT Body Plan’ book. I have been to many of his events, read all his books, listen to his podcasts, have hired him multiple times to speak at my company, and I still get coached by him today. To say he’s been a big part of the success of Nassau FG and has also had huge IMPACT on me as a father, husband, and man is an understatement. Todd Durkin is the real-deal. When I say “Iron Sharpens Iron,” TD is one of those people who sharpens me. Let him sharpen you also!

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The time that Todd spent with our Leadership Team was focused, intentional, and direct. He inspired us to refine how we lead ourselves and our team of 160 people to ensure we are making the most IMPACT possible in their lives, our clients’ lives, and our community. His energy is unmatched and his ability to connect with individuals is remarkable.

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Assoc. DBIA, LEED AP, Director of Operations

If you’re looking for a high impact experience for the men of your church that will challenge them at their core and inspire them to be more, then bring in Todd Durkin. His insatiable passion and real-life coaching will connect with the men and move them to live a life of high impact. I would highly recommend you get a ‘Dose of Durkin’!

Jason Cullum

Lead Pastor, Christ’s Church

Todd is one of the elite resources in the country when it relates to helping high-performing CEOs and leaders create even greater impact in their field or life. He is transformative in the manner in which he delivers his narrative in order to connect, engage, and achieve impact at the highest levels. He is one of the great change agents anywhere – helping leaders go from great to excellence. I am proud of his work with my clients, many leaders of publicly traded companies and high-functioning management teams, and with me personally. He is a life coach and leadership master to those who are in sports and business.

Brad Deutser

CEO + President, Deutser, LLC

We brought Todd in for a virtual keynote for our Leadership, Education, Advocacy, and Development Group for Women. It was amazing to see how he not only connected with everyone through the screen, but you could literally feel his energy and passion as if he was living on stage with us. He not only inspired us and reminded us of the grit needed to “Get your mind right,” but also gave us actionable habits and homework to be the best version of ourselves. Todd gave us an outstanding presentation and truly inspires greatness every day!

Susan Couch

SVP Business Banking Client Manager, Bank of America

We invited Todd to have an impact on our sales and account management teams – to inspire them to think about personal health and well-being and to do so on an intellectual, emotional, and spiritual level. His presentation translated to lasting behavior change amongst our associates. From the moment Todd began his presentation, the teams were transfixed by his genuine energy and powerful, impactful messages about personal growth and accountability to the organization. Although Todd has trained many famous athletes, I highly encourage company leaders to understand that his messages are applicable to everyone in all industries. When you invite Todd to be a part of your life, your organization, you better be careful – he will make you better.

Alexi Vontsolos, MBA

Vice President, Sales & Account Management, Health Net of California

I attended the Todd Durkin Mastermind retreat in White Fish, Montana, because I know that to be a successful fitness professional and entrepreneur, I need to stay lit up and energized. Members of the TD Mastermind are passionate and elite at what they do because they put in the work and help others along the way. The TD Mastermind is a place to feel supported, cared about, seen, and inspired to do more for others. We are all on a mission, and we can’t do it alone. The members, coaches, and of course, Todd inspire me to be better and to do more. With the help of the TD Mastermind, I will go back to my community inspired and equipped with tools that needed sharpening. Montana was glorious, but this trip was all about the people.

Kelly Spraragen Young

TD Mastermind Member

I attended the Todd Durkin Mastermind retreat in Whitefish, MT, and have been an Institute level member since 2019. As a younger fitness professional with 8 years in the industry, joining the Mastermind has been a Godsend for my personal, professional, and spiritual growth. The Todd Durkin Mastermind consists of some of the best and consummate fitness professionals/business owners around the world, but most importantly, a goldmine of good, genuine people. Our visions, careers, service to others, and legacies require us to go deep into who we are and what we do as professionals. However, it’s the high-level coaching, support of fellow members, and commitment to sharpening each other that take us to different levels. Iron sharpens Iron.

Tim Carter

TD Mastermind Member

Joining the Todd Durkin Mastermind has been one of the best decisions, both professionally and personally I’ve ever made. To be part of a community with heart-centered leaders, who truly want the best for each other, has positively spilled into all areas of my life. The coaching from each leader and member of the TD Mastermind is world-class, genuine, and personal and has helped me grow and lead my team. I’ve had a safe community to come with any struggle, hardship, or big decision that felt overwhelming to navigate alone. We give so much of our hearts and souls in this industry, it’s important to have a place to fill back up with. Coming together at retreats gives you all the octane and more to keep chasing dreams and changing lives. Investing in the mastermind and being part of this community has proved beyond my expectations in every way. If you want to be part of a team who sees your strength, pushes you to greatness, and is there to catch you when you fall – the TD Mastermind is where it’s at!

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The Todd Durkin Mastermind is my extended fitness family. Each time we gather, we seem to grow even closer as time continues to change us and our businesses. It just feels right. It is not always about crunching numbers, the number of new sign-ups, or how many programs we have running. It runs much deeper. As we grow older relationships and time become more valuable. You have only so many more clicks of the clock and encounters and experiences. They should be spent with those who elevate you. The TD Mastermind does just that!

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Welcome to Todddurkin.com, where you’ll find everything you need to achieve your coaching, speaking, fitness, and wellness goals. Todd Durkin is a world-renowned trainer, coach, and motivational speaker, committed to helping you unleash your inner champion. From his bestselling books and online courses, to his high-energy live events and personal coaching services, Todd Durkin offers a wealth of resources to help you transform your body, mind, and spirit. Discover his innovative training techniques, nutrition plans, and powerful mindset strategies, and get ready to take your performance to the next level. Explore Todddurkin.com today and start your journey to a better you.

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