10 Leadership Tips to Build an Iconic Brand & Company | IMPACT Q&A

I love studying leadership…and I love branding. In my 25-years of running a business, I’ve learned a ton of lessons on both topics. Now, with 2-successful companies and 42 employees, leadership is one of the most important things I do. It’s also one of the hardest. Today’s IMPACT Show episode stems from David Isaacson, who asks, “What are your top leadership tips that high-performance companies, teams, and organizations do to build iconic cultures and brands?”

WOW. A great question that will allow me to share some extremely valuable leadership lessons with you. First, I am going to share what leadership is NOT. Second, I will share 10 things great leaders must do to build an iconic company. Depending on your stage of business, walk in life, and your desire for growth and leadership will determine just how many of these lessons/tips you use now. Regardless, I truly do believe that all of us must be servant leaders. Whatever your role or title at work, everyone has the ability and opportunity to LEAD. So apply these 10 lessons, be a servant leader, and go out there today and positively IMPACT mankind!

Thanks for listening in. As always, I want to hear from you. Snap a picture of the cover of today’s episode, tag me, and share it on your social media. Or share your favorite 2-3 lessons out of the 10 that BEST applies to you today. Get after it today and be a GREAT LEADER.

Please tag me @ToddDurkin. 


1:04- Q&A: “What Are Your Top Leadership Tips That High-Performance Teams And Companies Do That Build Iconic Cultures And Brands?”

2:53- The Golden Rule
Doing your best… in the present. 

3:44- First Things First… What Leadership Is NOT

5:28- #1: Uncomfortable And Difficult Conversations

6:20- #2: Preparing And Running Effective Meetings
Showing appreciation, sticking to the agenda, and leading with emotion.

8:13- The Power Of Showing Emotion

8:38- #3: A Never-Ending Team-Building Mode

10:07- #4: Repeat Yourself
The test… can your teammates make fun of you?

10:48- What Your Team Needs To Hear Over And Over

11:14- #5: Love Your People

13:09- #6: Be Driven By Vision

15:09- #7: Who Are You During Tough Times?
This is why you are a leader.

16:54- #8: Grow Other Leaders
Stretching your people to become better.

18:48- If They Want To Grow In Ways You Don’t Want To Grow The Company

19:28- #9: Making Hard Decisions

20:07- What Is Your Most PROLIFIC Quality Output?

21:32- The Reality Of Distraction

22:01- #10: High Expectations
Leadership is a specific skill-set.

24:55- Bottom line: “You’re Dealing With Other Human Beings.”

25:00- Are You Willing To Do The Work Of Real Leaders?

THANK YOU, David Isaacson (TWITTER: @DavidIsaacsonMS) for sending in your questions. We LOVE answering your questions on the IMPACT Show & would love to highlight you also.

To ask a question to Todd for the podcast, please go to www.todddurkin.com/podcast and ask a question on anything on your mind (business, leadership, training, high-performance, or mindset).

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If you are a fitness pro or trainer and want to be coached by Todd, visit:  https://todddurkinmastermind.com/ 

ABOUT: Todd Durkin is one of the leading coaches, trainers, and motivators in the world. It’s no secret why some of the top athletes in the world have trained with him for over a decade. He’s a best-selling author, a motivational speaker, and owns the legendary Fitness Quest 10 in San Diego, CA where he leads an amazing team of 42 teammates.

Todd is a coach on the Netflix show “STRONG” that is must-watch TV. He is a previous Jack LaLanne Award winner, a 2-time Trainer of the Year, and he runs his Todd Durkin Mastermind group of top trainers and fitness pros around the globe, coaching them with business, leadership, marketing, training, and personal growth mentorship.

Todd and his wife Melanie head up the Durkin IMPACT Foundation (501-c-3) that has raised over $250,000 since it started in 2013. 100% of all proceeds go back to kids and families in need.

To learn more about Todd, visit www.ToddDurkin.com and www.FitnessQuest10.com.

To join his community of fire-breathing dragons and receive regular motivational and inspirational emails, visit www.ToddDurkin.com and opt-in to receive his value-rich content.


You can listen to Todd’s podcast, The IMPACT Show by going to www.todddurkin.com/podcast.
Itunes: https://podcasts.apple.com/us/podcast/todd-durkin-impact-show/id1467269399

About the Author

Todd Durkin, MA, is a world-renown trainer, coach, author and motivational keynote speaker who trains dozens of elite, high-profile NFL, MLB, and MMA athletes, including two Super Bowl MVP’s, one NFL League MVP, Olympic gold medalists, Heisman Trophy winners, and MMA champions. Todd is a 2-Time Trainer of the Year, the 2017 Jack LaLanne Award recipient, the 2018 Canfitpro International Presenter of the Year, a member of the Under Armour Training Team, and a Top-100 Most Influential People in Health & Fitness.

Todd was a featured trainer on the popular TV show, NBC STRONG, which is now airing on Netflix. His award-winning gym, Fitness Quest 10 in San Diego, CA, is a Top-10 Gym in America and his 3 best-selling books, Get Your Mind Right, The WOW BOOK, and The IMPACT Body Plan, have both changed thousands of people’s lives. If you would like to get motivated and inspired now, you can pick these books up at www.Amazon.com, or if you would like a signed copy, please purchase at www.ToddDurkin.com/
TD Mastermind Coaching Program for Trainers & Fit-Pros

If you are a trainer, coach, or fitness pro, you need to check out Todd’s Mastermind Coaching Program. It is designed to help you create excellence in your business & life. It consists of 2-live retreats per year, monthly coaching, access to Todd and his team of coaches, select and unique opportunities within Todd’s network, weekly motivation, and a whole lot more. This is all primarily virtual so you can be located anywhere around the globe and you can join at any time.

Here are all the details: www.ToddDurkinMastermind.com
IMPACT Coaching for High-Performers & Growth-Minded individuals (Primarily NON-fit-pros)

If you are NOT a fitness pro, but a person who seeks high-performance and growth in business and life. There is a unique opportunity to work directly with Todd in his brand new IMPACT Coaching program. It’s only 60-Days long, but it’s an intense immersion in personal coaching (body, mind, AND spirit) and business coaching. There will only be 12-people in this program—one might as well be YOU.

The IMPACT Coaching Program is currently closed for registration but you can stay updated at https://todddurkin.com/impact-coaching/
New Podcast

Lastly, Todd’s new podcast (“The Todd Durkin IMPACT Show”) just dropped, and we would love for you to listen. It’s designed to motivate and inspire you to live a life full of passion, purpose, and IMPACT, and it’s guaranteed to Get Your Mind Right. Check it out and subscribe today at www.todddurkin.com/podcast. We also have a part of the podcast where we take your Q&A, so please send us your questions through the weblink.

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Todd delivers riveting, energizing, and enlightening keynotes and motivational talks and would love the opportunity to fire-up your people. Simply reach out to us via email (durkin@fitnessquest10.com) and Todd or a teammate will get back to you within 48-hours on how we can BEST help you.
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